David MayettJan 42 minThe 1936 Polling Blunder: A Lesson in SamplingIn the realm of public opinion polling, the case of the Literary Digest poll of 1936 is a great lesson in the critical importance of...
David MayettJan 31 minThe Evolution of Polling: Adapting to New Realities in Public Opinion ResearchIn today's rapidly evolving landscape of public opinion research, the methods we use to gather data are changing just as quickly as the...